Wednesday, June 15, 2022

How to Protect Your Vacation Rental This Summer

Travel is back, and short-term rentals are more popular than ever! We present 5 tips to keep your home safe this summer.

By Minut in Hosting Advice

The 2021 summer season is in full swing, and it’s busier than ever! Since short-term rentals continue to grow in popularity even as pandemic measures relax, many hosts worry about attracting the wrong kind of guest. Below, we gather some tips that can help you make sure your rental property is protected this summer.

1. Know your ideal guest and speak to them

All vacation rentals that perform well have one thing in common: they know who their ideal guest is and they know how to speak to them. This helps enormously in attracting the right guest for your home – and discouraging the wrong ones.

The ideal guest profile will always vary depending on the host and property. Some property managers might prefer couples, while others focus on families. Many Airbnb hosts like outdoorsy guests because they tend to be happy with a smaller set of amenities. Others favor digital nomads who are used to renting vacation homes and opt for longer stays.

To figure out what your ideal guest profile is, you can ask yourself a few questions:

  1. What’s my ideal number of occupants? (More guests means you can charge more, but it also increases the wear and tear.)
  2. Do I want to cater to longer stays? (Longer stays mean less hassle with turnovers, but they also require more amenities like a fully-stocked kitchen and fast wifi).
  3. What’s worth visiting in my area? (Depending if it’s in a big city or a smaller town, your property will appeal more to certain types of travelers over others.)
  4. Do I want to host children? (Families with children don’t tend to throw parties, but young children can cause some damage.)

Once you have your answers, it should become pretty clear what your ideal guest type is. You can also look back on your renting history, and see if any one type stands out.

The next step is to make sure your property design and the amenities you offer match your target guest group. You should also edit the photos and the language in your listing with that particular guest type in mind. This way, you’ll be much more likely to attract good guests who are a good fit for your home, and discourage the troublesome ones from booking.

Read more at: How to Protect Your Vacation Rental This Summer

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